It's all important - creating the big mo (the big momentum). If you are a West Wing fan you will know the term, it was what they had to create in their election campaign, and your project and change program is no different. You need to create the 'big mo' at some stage in your project to ensure delivery and to support the change program. 

So how do you create momentum in your project or change program?

1. Be clear and consistent with your messaging at a high level right away and then become more and more specific and more frequent with your messaging closer to the Go live or launch.

Remember confusion kills momentum - clarity creates it.

It is also important to manage expectations well. This means accurately communicating how things will change. Even if the change doesn't have a positive impact to the individuals. Being honest up front saves a lot of unnecessary angst later!

2. Deliver on your promises 

Delivering on your promises helps to build trust. One 'promise' is your pub...